SMS Switch

SMS Switch: The SMPP SMS Gateway (SSG)

In the dynamic realm of mobile communications, the ability to manage and deliver SMS traffic with precision and reliability is paramount. Melrose Labs' SMPP SMS Gateway (SSG) emerges as a comprehensive solution, offering a robust platform for organisations seeking to establish or enhance their SMS messaging capabilities.

A Comprehensive Messaging Platform

The SSG is a globally distributed, cloud-based SMS gateway platform that facilitates the sending and receiving of SMS messages through both API and portal access. It empowers businesses to manage customers, billing, supplier connections, and routing with ease. Whether launching a new mobile messaging service or upgrading existing infrastructure, the SSG provides the scalability and reliability required for modern communication demands. Learn more.

Key Features and Capabilities

Global Reach and High Throughput

With messaging nodes strategically located in the UK, Germany, Singapore, Australia, Brazil, and the USA, the SSG ensures low-latency message delivery across continents. The platform supports throughput of up to 10,000 SMS per second, catering to high-volume messaging needs.

Advanced Administration Portal

• Configuration: Customise settings for billing, routing, user access, operations, services, and pricing plans.
• Customer Management: Oversee customer accounts, balances, and contacts, with options for end-user portals and API accounts.
• Supplier Integration: Manage supplier connections, SMSC details, groups, and route costs, including maintenance scheduling.
• Routing Strategies: Define routes with MSISDN caching, routing strategies, and SMSC groupings, supported by route analysis tools.
• Reporting and Analysis: Access detailed reports on customers, networks, suppliers, delivery latency, and perform margin, cost, and revenue analysis.
• Financial Management: Generate invoices, payment reminders, credit notes, and manage pre-pay and post-pay account balances.
• Security Measures: Implement firewall rules to block traffic based on MSISDN, source address, message content, and parameters.
• Call Detail Records (CDRs): Download comprehensive CDRs for customers and suppliers, encompassing revenue, network, message parameters, and content.

txtConsole End-User Portal

The brandable txtConsole portal provides customers with an intuitive interface for sending and receiving SMS messages without the need for API integration. It supports various applications, including marketing campaigns, customer onboarding, appointment reminders, staff communication, and customer support. Users can also track message statuses and access detailed messaging reports.

Flexible API Support

The SSG supports multiple APIs, including SMPP versions 3.3, 3.4, and 5, as well as REST and HTTP APIs, facilitating seamless integration with diverse systems. Security features such as SMPP over TLS, IP whitelisting, and submission rate limiting ensure secure and controlled access.

Intelligent Routing and Message Handling

Advanced routing capabilities allow for retry profiles, multiple routes per destination with failover, and route selection based on message characteristics. The platform also supports multi-part message handling, scheduled delivery, and validity periods, ensuring messages are delivered efficiently and reliably.

Comprehensive Reporting and Analytics

The SSG provides in-depth reporting tools, offering insights into customer usage, revenue generation, and associated costs. Performance metrics for services and suppliers are readily available, enabling informed decision-making and optimisation.

Flexible Deployment and Pricing Options

Melrose Labs offers the SSG in various deployment models to suit different organisational needs:

• Cloud Platform: Ideal for businesses requiring scalability and minimal infrastructure management.
• On-Premises: Suitable for organisations needing complete control over their messaging infrastructure.

Pricing is based on message volume, with options for perpetual licenses or monthly rentals. Volume discounts and term commitment discounts are available, providing cost-effective solutions for businesses of all sizes.

Getting Started

Melrose Labs offers trial options for organisations to experience the SSG platform:

• Free 1-Month Trial: Explore the platform's capabilities at no cost.
• Paid Trials: Opt for 1, 2, or 3-month trials at a nominal fee, with the flexibility to transition to a commercial service at any time.

For non-production use, the "Learn SSG" programme provides access to the platform for learning and trial purposes, with flexible user pricing.

Trial of SSG | Learn SSG

Conclusion

The Melrose Labs SMPP SMS Gateway (SSG) stands as a robust and versatile solution for organisations aiming to enhance their SMS messaging capabilities. With its comprehensive feature set, global reach, and flexible deployment options, the SSG is well-equipped to meet the evolving demands of modern communication.

To learn more or to initiate a trial, visit melroselabs.com/ssg.